Andreea Ayers is the founder of of Launch Grow Joy and true expert when you’re looking to expand your business with media and guest blogging.

She can show you how to use marketing to your advantage, and how it can help take your business to the next level.

Having had and sold three other businesses, Andreea walks her talk and has a unique perspective on how to help you get noticed and stay noticed in the market place.

• Top 5 Steps to Get “Media Ready”
• The Best way to Grab An Audience’s Attention
• How to Get Really Specific
• Sample Pitch Letter – paragraph by paragraph
• People to Contact, in regards to Blogging

A lot of people struggle with which blogs to get into contact with when they first want to start guest blogging.

Andreea advises you to look at the blogs that you enjoy and that have a following of your ideal customers.

Another great way to find blogs is to ask your audience, to see what they’re looking at and reading on a consistent basis.

She talks about how it is better to start with a blog with a smaller audience, because it’s not only less intimidating, but will help you to hone your pitch and to see what is and isn’t working.

• www.LaunchGrowJoy.com
• “Get Media Happy” – A way to connect magazine editors who are looking for specific products with entrepreneurs who have those products. www.GetMediaHappy.com

The post 046: Get Media Happy with Andreea Ayers appeared first on Lifestyle Academy.

Considered a serial entrepreneur, Abel James is the ‘Renaissance’ man when it comes to helping people reach their utmost potential.

It all started in the beginning of his career, when he was working three different jobs, trying to get ahead of the game.

He wasn’t paying attention to his health or his stress levels, and he started to gain unfortunate weight and became more and more sick with each doctor visit. He began to realize that he should figure out how to be healthy his way, not his doctor’s way.

• The Top 3 Things to Help People Get Moving and to Change Their Lifestyle
• How Abel Began to Develop his Business
• The Importance of Finding time for Yourself in the Morning
• The Strategies that Abel Used to Make his Podcast and Blog Pop
• The Significance of Building an App World and How it helps to Build your Business

He began to lose the weight, became much healthier, and he could actually sleep at night. It dawned on him that he went through a really intense and fabulous transformation, and other people deserved to know about it.

Abel really advocates that it is key to be able to visualize who you want to be, and what you want to look like, and work towards that. Being healthy is more important than having a six pack, and he will be able to show you how to do this.

Through being an entrepreneur, he tells everyone to really take advantage of the adventure side of this job. For this field, all you really need is a wifi connection, and he says that because of this, you can work from anywhere and you should. All of this really helps you to stay focused and be healthy because you’re taking time for yourself.

My goal has always been to not have the body of my dreams, but the mind of my dreams.

Most people in the same business as Abel make you buy the food for their diet programs, but he really focuses on eating food that is good for you that you can get at your local grocery store.

He really shows you how to become their your own guru, because everyone has different food sensitivities and you can accommodate that.

However, Abel really shows that there are other aspects of a lifestyle to focus on besides eating. Becoming a well rounded individual includes various different aspects of a life.

He mentions food and it’s importance, but he also discusses how music can allow you to connect with your emotions.

Through the app world, Abel James was able to really captivate his audience and show people how he was able to help them.

He showed his customers, and potential customers, that he was able to access them through their health and fitness, but through a business technique that really engaged them.

• “Eat That Frog” –a book that James really advocates
• The Fat Burning Man Podcast
• www.fatburningman.com
• www.abeljames.com
• Caveman Feast App
• Gluten Free Desert App

The post 047: How to create your dream lifestyle with Abel James appeared first on Lifestyle Academy.

Linda Hollander got started in her business as a bag lady—the Wealthy Bag Lady. Teaming up with her friend Sheryll Felise, Linda created a company that produced custom print shopping bags, and soon had names like Disney, Nutella, and Sears on their client list. Having crafted her own business success from scratch, Linda realized the value of her business knowledge and soon began working as a consultant, helping small business owners find financial success and personal fulfillment from their business.

Before she started her business, Linda was in trouble financially, working a dead-end job that couldn’t pay the rent. “I wanted other women to experience what I experienced, the empowerment that comes from starting and succeeding in your own small business,” Linda says. “I was able to get out of debt, I was able to fire my boss, I was able to dump the abusive boyfriend… I wanted other women to have that experience.”

One important factor in Linda’s success was her ability to attract big-name sponsors from the get-go. Though many small-business owners are concerned that they don’t have the clout to attract huge corporations, Linda emphasizes that is not the case. “I was able to get those sponsors because I sold them on the concept,” she says. “I sold them on my passion. Your business is not too small to get corporate sponsors; you just have to package your business appropriately to get a corporate sponsor.”

 

• The financial secrets to starting your business on a budget
• How to choose a lucrative business model
• The facts and myths about corporate sponsorships
• What corporations are looking for in the small businesses they sponsor
• How to write a great proposal for potential sponsors
• The nitty, gritty details of sponsorship jargon
• The different kinds of corporate sponsorships and how you can leverage them
• The general range on sponsorship deals, so you know what to ask for and what to expect
• How to choose corporate sponsors that make sense for your business

Having an audience with purchasing power is one of the best ways to get large corporations to sponsor your business. There are plenty of opportunities for funding for non-profit projects, but Linda advises pursuing other methods of funding, for example, grants, as a way to back projects like these. But using the traditional sponsorship model, the important thing to keep in mind is the give-and-take relationship between you and your sponsor(s). “When you pitch a sponsor, remember that it’s about them and not about you,” Linda says. “The sponsor’s primary concern is how are they going to grow their customer base, how is this going to translate to sales, how are you going to educate people about their project and their company? Make it about them.”

Linda is the author of Bags to Riches and the founder of the Women’s Small Business Expo. She also works as a speaker and has over 20 years of experience as a coach for small business owners.

• www.wealthybaglady.com
• www.facebook.com/linda.hollander
• @wealthybaglady

• “When you pitch a sponsor, remember that it’s about them and not about you.” @wealthybaglady
• “Remember that you can’t help everybody unless you help yourself.” @wealthybaglady
• “The worst thing to do is to leave this planet with your song still in you.” @wealthybaglady

The post 027: How to Get Corporate Sponsors with Linda Hollander appeared first on Lifestyle Academy.

Growing up in Brooklyn, Howard Berg soon realized that the safest place to be in his neighborhood was the library. Books, and the knowledge that they possessed, catapulted him into his desire to learn and his voracity for it.

He realized that he was reading so fast, that he was doing incredible feats. He began to wonder if these were skills that were teachable, and whether he could help others achieve the same amount of success that he has himself.

The average person speaks and reads about two hundred words a minute, and Howard believes that if you can encourage people to see the words in their mind like a movie, their speeds can go up a hundred percent. He encourages you to read as fast as you can comprehend, and he says that you can read ten to fifteen times faster than you were before. This is a man that truly believes in the power of understanding and determination, and wants you to believe as well.

• What to do to improve your reading comprehension
• A test as to how to improve your reading speed
• The true importance of reading
• The levels of reading
• The 5 things you must learn to master a subject
• The role that emotional intelligence plays
• Techniques to overcome creative block 

Something that Howard really wants you to grasp is that reading means nothing if you aren’t comprehending the facts. If you’re just memorizing the information, you aren’t really absorbing what you’re reading. Howard Berg is really focused on helping people to increase their ability to obtain knowledge and to keep that knowledge.

However, something that he really likes to remind people to focus on, is the fact that emotional intelligence is very important. Despite the fact that he is selling his product, he is still very much a teacher and is focused on helping people. Doing various things that allow you to have more energy and to feel more engaged in your life, while also allowing you to actually gain knowledge, is what Howard Berg is all about.

• FreeSpeedReadingLesson.com

• “The best way to go from reading to learning, is to have purpose.”
• “When you’re happy and you’re having fun, your brain enjoys what its doing and you’ll remember.”

The post 045: How to Speed Read and Retain 10X More Information with Howard Berg appeared first on Lifestyle Academy.

Eben Pagan, grew up in the backwoods of Oregon with no formal education on business or marketing. Eben first started out with a real estate license and an old camaro, driving around with a long pony tail trying to sell houses for his first business!

After struggling in the beginning, from dropping out of high school, college and 7 years in real estate with little success, his friend steered him into the online marketing world with his first successful business from a dating ebook. Which he has turned into a empire of products that have sold over $100MM in the last 10 years.

This interview Eben will unlock some of the biggest marketing formulas for you to Accelerate and Explode your business.

My favorite quote is when Eben explains his breakthrough with business, marketing and business acceleration:

• Top 3 Tips for Marketers to Position their Products for Success
• Eben’s Critical Counterintuitive Theory
• How Compassion is the most Marketable Business Skill
• The 2 Most Powerful Sentences in Marketing [@ 29 Minute Mark]
• The Exact Formula to Creating This Powerful Sentence for Your Business Too!
• Different Creativity Exercises to Expand Your Business
• 2 Key Mindsets to Being Extremely Productive
• “Inevitability Thinking” TO Get Massive Results In Your Business [@ 43 Minutes]

This same principle is how Eben launched his first million dollar brand and in the last 10 years has been able to sell over $100 million in online programs through this key principle.

Eben helps business owners have tremendous success through effective leverage strategies. He  also invests in companies that can support the future of innovation and connecting people through technology.

Eben shares on this interview key marketing and business acceleration techniques that can move mountains in your business and create long-term lasting results for your ideas. 

• Free Training on How to Accelerate Your Business
• @EbenBizTips
• www.EbenPagan.com

The post 044: How to Accelerate Your Business with Eben Pagan appeared first on Lifestyle Academy.

Rich German will tell he’s the man to joke about ‘being a coach before coaching was cool’,  as he’s been a part of this field since 1999. Initially, Rich was involved with real estate, and hired a coach because he didn’t really love that business.

He soon discovered that he loved the business of coaching, from both a personal development and a business perspective.

After a series of steps, which involved him quitting the real estate business, and branching off on his own, he was able to start his own company based on his own different model where he has coached over 18,000 people!!

Through joint ventures, he was really able to be where he wanted in life, and within his own business. Listen to the interview as he shares 5 Simple Steps to Attracting Joint Ventures for your business.

In this episode you’ll learn:

• What a Joint Venture Is
• The Inspiration for Rich German’s book, Monetize Your Passion
• The Top Mistakes You Can Make in the Business
• 5 Simple Steps to JV Partners *even as a newbie!
• The Types of Communities That you Need to Have

Register for the Free Master Class:
How to Attract and Create Incredible JV’s For Your Business
(even if You Don’t have a List!)
http://lifestyleacademy.com/JVcircle

Rich German’s book started with an epiphany. He realized that he was the luckiest guy in the world because he was doing what he loved and had the lifestyle that he loved, while also helping others. He knew that he could help other people to reach this same place in their lives, and his book ‘Monetize Your Passion’ is entirely about people doing what they love while also making money.

Rich will admit to anyone that he is not a ‘tech guy’. He doesn’t gain success through SEO’s or Optimizations. He focused on what he was really good at, making and building relationships, and was able to do so much from there.

Through building joint venture partnerships, he found his niche and his success. He discovered that this was the fastest way to get to your target market and audience, and make a difference through them.

With a community where they train coaches, authors and speakers to be world class joint venture partners, where they can build partnerships with each other and anyone else they want, Rich really created something that can help his target audience. He shows people that having a signature program, having a free training, having good email copy, having a great opt in page, and having an affiliate tracking system are really the keys to be ‘JV’ ready.

Rich really believes that the best thing to do is to build two different communities: your audience and your colleagues. This way, you’re able to connect with the people who are listening to you, and you’re able to connect with the people you work with to share ideas.

• “You shouldn’t try to be all things to all people. One specific thing is the most important thing at the end of the day.”
• “Have conversations with people every day, and then it will really take off.”

The post 043: Five Simple Steps to Attracting Joint Ventures Partners with Rich German appeared first on Lifestyle Academy.

Nathalie Lussier refers to herself as a digital strategist. She helps her clients to align their digital strategies with the lifestyle that they want to create, by helping them to know who they are, and what their goals are.

When she began to figure out what she was offering, she was able to really fuel her passion into her business.

• How she mastered online marketing
• How she helps her clients
• How to get out of a bad business and into a good one
• What goes into a really solid, world class product
• How to do a product launch

Nathalie Lussier has been in the business since she was 12. Designing websites is her passion, and, after graduating college with a software engineering degree, decided to turn down a job offer from Wall Street to start her own business. A lot of years later, and a dollar or two underneath her belt, she has really set the example for what ingenuity, determination, and guts will get you.

When Nathalie built her second website, she was able to really detach herself from a former website that she knew wasn’t going to take her to the places she wanted to go.

Through technology, Nathalie believes that there are a lot of things constantly coming out that will help you to build your business, and to connect with your clients. She began to realize that doing a lot of research before you launch a product is key to having a really great business.

The top 3 steps that go into a product launch, according to Nathalie, are as follows:

(1) Be clear what the product is going to be about, who it is going to be for, etc.

(2) The tech piece, perhaps even hiring out, but it is important to understand part of what your website should be doing technologically.

(3) Don’t get bogged down with the timeline of your launch; focus more on the content and less on the logistics.

Threading through all of these tips, her biggest tip is to be creative with your content and to understand your ideal client. 

• SweetProcess.com
• nathalielussier.com
• 30DayListBuildingChallenge.com
• Offthechartslive.com

• “You can really pick up and move any time, which is what I love about an online business.” @nathalielussier
• “We focus so much on the logistics of a launch, we don’t focus on the content or the emotion, and it doesn’t end up being written from the heart.” @nathalielussier

The post 042: How to Create Off the Charts Results in Your Business with Nathalie Lussier appeared first on Lifestyle Academy.

Chris Ducker, after having to reevaluate the way that he was running his business with his wife, set a goal to be a full time virtual CEO.

His book Virtual Freedom recently launched, is a step-by-step guide in how to remove yourself from your business and the exact process to avoid all the mistakes Chris’ learned throughout this process and through now running  a staff of over 300 employees.

Through all of this effort, he was able to go from working 5-6 days a week, working 16 hour days, to working four days a week and only having 7-8 hour days.

Chris had “gone from [him] running his business to his business running [him], and he finally realized it was time for a change.

WIN A FREE Copy of Virtual Freedom: Simply Tweet WHY You need Virtual Freedom @KrisGilbertson @ChrisDucker and he will be giving away copies of his new book for the best reason!

Simply FILL IN THE CLICK TO TWEET with your #1 Reason Why CHRIS Should Send you a FREE Copy of his book!

[Tweet “I Need Virtual Freedom Because – @ChrisDucker @KrisGilbertson “]

• What the ‘SuperHero Syndrome’ is and how an entrepreneurial path is shaped by this
• How to find and hire your staff the first time around
• 3 Lists to Freedom Exercise
• Where you can find the right VA’s, and why they should do certain tasks for you
• Once you’ve built your team, how to take it to the next level
• How Virtual Freedom will minimize mistakes and maximize results

A huge misconception that Chris Ducker had to learn the hard way, was that the entrepreneur (himself, as well as anyone on his team) could not do everything that needed to be done.

He realized time and time again that he needed people to help him, to optimize his business to its fullest potential, and that his team also needed help to do all of the things that needed to be done.

He also began to understand that his VA was not perfect, and they needed help and direction if they were going to do everything that was required of them. As well as this, you have to trust your VA to do their job, and not be a ‘virtual vulture’ by monitoring everything they do online.

That decision fueled his business, and his ability to reach a lot more people on a much wider scale. Ducker even described himself as the “complete brick and mortar, old school business guy” and claims that he forced himself to “throw himself into the online world”.

 

A big game changer moment was when Chris Ducker made up his own ‘3 lists to Freedom’ exercise.

            3 Steps to FREEDOM: Going through each step:

A. Make a list of jobs that you hate to do

B. Make a list of jobs you can’t do

C. Make a list of jobs that, as a business owner, you shouldn’t be doing.

He really discovered this is the way to become a much smarter business owner, and improve his website and his team even more. As well as this list, another huge game changer for Chris was hiring a manager to manage his entire team.

He began to realize that he was no longer managing business, but managing people. In hiring a manager to do all of those tasks for him, he was able to devote a lot more time to the parts of his business that really needed his attention.

Chris came to understand that while “money will come and go, time is your most valuable commodity”.   

[Tweet “Learn How to Drop the “SuperHero Syndrome” with @ChrisDucker”]

When asked what he would do if he had to start all over again, with his current empire in mind, his response to his first mode of action was ‘blogging’.

Despite the undeniable passion Ducker has for his work, he could be in a totally different stratosphere if he would have started blogging early on in his business career.

Despite this realization, it is evident that Chris Ducker is not only successful because of his own right, but because of his understanding that he had to drop the ‘Superhero Syndrome’ and ask for some help!

Please share below what superhero syndrome you want to drop?

WIN A FREE Copy of Virtual Freedom: Simply Tweet WHY You need Virtual Freedom @KrisGilbertson @ChrisDucker and he will be giving away copies of his new book for the best reason!

Simply FILL IN THE CLICK TO TWEET with your #1 Reason Why CHRIS Should Send you a FREE Copy of his book!

[Tweet “I Need Virtual Freedom Because @ChrisDucker @KrisGilbertson “]

• www.elance.com
• www.freelancer.com
• www.craigslist.com
• www.virtualstafffinder.com
• @ChrisDucker
• http://www.chrisducker.com/virtual-freedom/

The post 041: How to Become an Outsource PRO with Chris Ducker appeared first on Lifestyle Academy.

Creating a possible ‘love letter to creation’, with the attempt to get rid of labels, Pamela Slim really pins the ideas of entrepreneurship and starting your own business into place.

According to Pamela Slim, “We are creative beings who are forging new territory.”

She encourages entrepreneurship because she believes that we are all telling a story that means something. Transitioning to a town in Arizona where she knew no one, she really found that her networking skills were being put to the test. In a way, this is a level of entrepreneurship; going out and making connections with people.

 

• The best ways to be a smart entrepreneur
• A little insight on Pamela Slim’s new book, Body of Work
• How important it is to network everywhere you go
• How getting hired isn’t the same process anymore, and then how to combat that
• A great guide to figure out your ideal client 

When people begin their jobs, whether in corporate America or otherwise, Slim advises against only networking in your specific company. Branch out! If not only for your own sake, then for the sake of the enrichment of the company.

With the rise of social media, people are sharing more and more information to absolute strangers.

So now, more than ever, it is important to know who you are talking to and who you are relating to. In the same way that you build ‘friends’ on Facebook, you can build clients with your business. Show them the real you, and they’ll be begging to take part in whatever it is you have to offer.

Pamela Slim encourages entrepreneurs who are starting off to make sure they have their dream business, their ideal clients, to make sure that they are connecting with those clients on a regular basis, and to not neglect the foundation of their business.

In her book, Body of Work, Slim talks about using your ‘ingredients of life’ to help you along in not only corporate world endeavors, but individual business world’s as well.

For Pamela Slim, being an entrepreneur, and being able to get a book written and published, was a wonderful self accomplishment. In between the transition from companies such as Hewlett-Packard, Charles Schwab, and the Cisco Systems to her own business through her blog, Escape From Cubicle Nation, it was important for Slim to make sure that she was engaged in something that had the possibility for success.

Now, she helps people succeed with her books all over the world, encouraging them to both enlighten and connect with their audiences. 

The post 040: Escaping Cubicle Nation and Threading Your Story Together with Pamela Slim appeared first on Lifestyle Academy.

Rob Moore didn’t always know that his motivation and purpose was to move people. The conversation with his mother right after he graduated changed his life forever and motivated him to change what he thought was set in stone.  “I literarily changed my life over night.”

He goes on to explain, “ I ended up going from being a part-time seafood clerk, to becoming a store manager, running one of the top 5 stores in the entire chain out of a proximately 120 stores; developing a reputation of taking low performing stores and transforming them into high performing stores.”  As Rob broke through and realized how he could change his life, he set out to give back and help those who were in the same position as he was.

 

• How to motivate yourself to change your life
• How to keep yourself focused
• What it means to “show up, step out and shine”
• What leadership can do for your business
• How to be a leader that can motivate others

With his famous saying of, “Show up, step out and shine” Rob uses this in most of his teachings to say, “What does that mean to my clients?  It’s really a universal system that anybody can tap into, to create better performance, better leadership in any area of your life.”  Rob’s teaching’s go on to say, “no matter where your mindset is, as far as clarity and knowing what you want to do, the bottom line is you got to get started.” 

• TheRobMoore.com
• www.facebook.com/leaderswhoshine‎
• www.linkedin.com/in/therobmoore

• “I really believed that the deck was already stacked.” @robmoore
• “Show up, Step out and Shine” is my personal life story” @robmoore
• “Probably the first tip is, you got to feel good.” @robmoore
  

The post 038: How to Shift Your Mindset for Success with Rob Moore appeared first on Lifestyle Academy.

Natalie Sisson, literally lives from her suit case and has built a business as a lifestyle entrepreneur.  She’s on a mission, currently, to make sure 100,000 entrepreneurs build a mobile business and lifestyle they love by 2020.

She started with her career as a lifestyle entrepreneur after the taste of the corporate world never have her true satisfaction.

“I always taken a leap of faith in my life and I’m really grateful for having the guts to do that sometimes (to the amusement of my friends who think I’m crazy),” she stated.  Natalie worked 8 years in the corporate world, doing things that she loved but not really making any head-way in the direction that she wanted to go in.

Listen Now:

“I just got blocked at every single chance by the very people that had hired me to do this,” Natalie explained, “I just remembered it was the only time in my life that I’d wake up and not want to go to work, which was really rare for me.”  Natalie’s personal motivation moved her into creating her own business.  Leaving her friends and new house in England, Natalie traveled to Vancouver and wanted to start a new business.

Meeting what would be her new cofounder of a technology company that created a Facebook app, that would build for 18 months to 2 years.

• How to become a lifestyle entrepreneur
• How to create your own business
• Motivation to start making big decisions
• How to have your business run itself
• How social media helps expand your brand
• The biggest takeaway for people who are just starting

Natalie’s next adventure, moved her to decid to start blogging about her experiences. “I felt like I was learning so much, I’m sure this is useful for other people.” Natalie excitedly explained.  She went further on to say, “Also, I use my blog as way to interview people, kind of like what we’re doing now, to talk to the women entrepreneurs on how they built successful tech businesses.”

Natalie used her childhood experience of traveling to make it also part of her job.  Using both what she learned in the past and what she is still learning, Natalie coaches and teaches also aspiring entrepreneurs about the entrepreneurial world through her blogs, newsletters, events and speaking.

Natalie was featured on Huffington Post, Forbes, American Express Open Forum, Mashable, Visa Business Network, Social Media Today, Problogger, and most recently in Yahoo Finance from being homeless and rich!

• www.suitcaseentrepreneur.com
• @nataliesisson
• www.nataliesisson.com
• www.linkedin.com/in/nataliesisson
• www.slideshare.net/NatalieSisson
• https://www.facebook.com/suitcaseentrepreneur
• www.youtube.com/user/NatalieSisson‎

• “I would love to say it was straight-forward and easy but it wasn’t.” @nataliesisson
• “Take action.  Don’t just read the book and just think it’s going to solve your problems.” @nataliesisson

The post 037: How to Create a Freedom Based Business with Natalie Sisson appeared first on Lifestyle Academy.

Michelle McCullough calls herself a serial entrepreneur. She has started different projects repeatedly during the past decade, some failing, some progressing. Today, she has several businesses that stick, allowing Michelle to enjoy herself consulting others with their business marketing and helping women entrepreneurs rise to the next level of their own businesses. Having two kids to raise while running three different businesses is tough though, begging the question, how does she manage to pull it off?

On a non-maternity leave, “because entrepreneurs don’t really get maternity leaves,” Michelle felt she was missing something that all of her successful friends had. “I think they have some secret.” She sought out “life balance” that was suggested to her, but was unsuccessful and more of a worried mess at the end of it. In a conversation with Danielle Laporte, Michelle finally felt the click. She had realization that balance is not key. The key is priority.

Listen Now:

• How to decide where to start with your business
• The difference between life balance and priority
• The five hats an entrepreneur wears
• How self-sacrifice isn’t working for your business

In Michelle’s The Balance Myth Workshop, she helps entrepreneurs realize this same thing. She teaches better time and mindset management, how to create goals that are effective and how to tackle them forward to success. Another critical piece of the puzzle for Michelle is enrollment, getting people in your life involved. “You’re getting the help you want and need in your business in a way that’s fair for all of your relationships.” Michelle advocates that you can run a business, or several, and still have a fulfilling personal life.

“I believe every entrepreneur wears five hats. Everything we do falls into those five categories of marketing, creating, fulfilling, managing and learning,” says Michelle on what areas to schedule for yourself every single week. In her book, The Time Blueprint for Entrepreneurs, she gives her time management solutions and scheduling techniques “so that your business becomes a priority and not something that happens if you have the time.”

• www.michelleontheair.com/
  
• @speakmichelle
• www.startupprincess.com/
• The Marketing Playbook
• The Life Balance Myth
• The Time Blueprint for Entrepreneurs

The post 036: Michelle McCullough Strategize With Michelle appeared first on Lifestyle Academy.

Paul Mort started his movement as a fitness entrepreneur and defines himself as “a former fat guy turned entrepreneur”. He has been known for his unusual anti-professional attitude that has got him many clients. Because of his very real attitude he has become popular because of it.

Paul has made his way as a massive business coach that as of right now, makes money every time he sends an email by using his unusual anti-professional fitness formula.

Listen Now:

• Online marketing techniques
• How to know your customer, avatar and target
• Control your online market and emailing list
• How to engage and rate your clients
• How to get the clients that you want
• Weed out your clients to ones that are dedicated to your product

Though, Paul didn’t always run his business that way. Paul reiterates, “It came about when I kind of had a bit of a meltdown.” When this happened he had been an entrepreneur for 10 years already. “I got to a point where I was just exhausted,” he said.

As he was doing these conventions that told him what not to say, what to say and even to get rid of his British accent, his rebellious attitude came forth and decided to change his methods.

This was after he was spending so much time getting clients that were draining him. “I realized that because I wasn’t being my true self I was attracting these people” Paul stated, “I can’t do this anymore.”

After Paul promised himself that he would be himself 100% of the time, selling his fitness business and teaching fitness professionals how to make money, his business increased.  He spent time with people for free and also got rid of the people who he didn’t want to deal with.  “It was really scary.

Like most decisions that you have to make in business are scary otherwise there’s no point in making them.”  He lost a lot of clients through the transformation, though Paul never minded losing those people since those were the ones he wanted to lose.  After all this, his business exploded.

 Paul is an Amazon Best-Selling Author, along with being ranked top 100 influential personal trainer of all time.  He was featured in Men’s Health and Fitness.  He has spoken at the biggest fitness conventions in the world.

http://www.bootcampking.com/

https://www.facebook.com/MrPaulMort

https://twitter.com/paulmort

http://www.youtube.com/paulmort

 

The post 035: Paul Mort Anti-Professional Fitness Formula appeared first on LifeStyle Academy.

Carrie Green started her business when she was 20. “I started my business when I was 20.  I just finished my first year of study law at the University and I ran out of money” she stated. “So I looked into different jobs and an opportunity came to start this online business.” While Carrie had no idea about mobile phones, she jumped straight into the online business exactly about those.

Listen Now:

• How to interact with your fan base
• What it means to increase your website views
• How to write emails to your email list
• Know how to interact on Facebook
• A Facebook strategy to really launch your business
• Add value to your audience

Over the next two years she split her time between the mobile phone online business and finishing her studies.  ”I basically learned how to run a business,” Carrie let on, “So when I graduated, I think it was turning into, 10,000 pounds a month, it was crazy!” After that, deciding she had way more fun doing this, Carrie dropped the idea of becoming a lawyer and decided to expand her business to international.

The next couple of years she was dedicated to learn marketing strategies to increase flow into her website. 100,000 visits to the website were done with a little tweaking and selling thousands of codes throughout the world.  ”We completely systemized the whole thing.

  

So we outsourced all the different tasks so I basically didn’t have to do anything,” Carrie explained, “Which on one hand was amazing! On the other hand, it was really boring and I felt really isolated.” Carrie had spent running this business on her own and because of this isolation, she traveled to Australia hoping to get an epiphany.  No such luck came to her.  ”In 2011 it really hit me that the reason I was in that position was because of myself.” Carrie determined, “I needed to really do something about it and change my mind set.”

Thus, The Female Entrepreneur Association was created.  Carrie wanted “To be able to connect to like-minded women and do something that would inspire people who were just like me and help them make their dreams come true.” Carrie passionately stated.  She has 85,000 people in her community right now.  Carrie sat down and made a website, though she admitted that she thought she as no good at it, and launched it soon after.

She went onto similar websites and asked if the women would be willing to share their stories on her website.  It was a big success.  Although she was able to publish these amazing stories, no one was reading them.  She said, “That’s when I started to think about how I was going to get all of the traffic and that’s when this whole idea to focus on Facebook came in.”

• femaleentrepreneurassociation.com
• www.facebook.com/FemaleEntrepreneurAssociation
• twitter.com/FEAtweets
• www.pinterest.com/carriegreen2/
• www.youtube.com/user/FemaleEntrepreneur
• www.linkedin.com/groups/Female-Entrepreneur-Association-3799179
• @FEAtweets

• “Knowing what you’re trying to achieve & knowing what your purpose is crucial.” @featweets
• I just listened to Carrie Green’s Lifestyle Interview -WOW- How to Get 80K Fans on Facebook

The post 034: How to Get 80,000+ Facebook Fans with Carrie Green appeared first on LifeStyle Academy.

Vinca Heart grew up nearby Berlin, where she constantly had to look up at the imposing Berlin Wall.  Because of where she lived, it was hard for her family to get food let alone a car, it took her family ten years to save money and buy it.  “There was no freedom of speech.  There was no freedom to travel” Vinca reiterated.

Seeing her parents and the people around her struggle, she decided to join the political underground, to get rid of the complacency around money and help people in their lives, somehow.  “And it is really my mission in life to help people stepping out of complacency and just live fully” Vinca reasoned. From there, she used what she saw and learned to form a pattern.  This pattern and observations she believes this is where the Money Code came from.

When the Berlin Wall fell, she followed her dreams of freedom and went to America and studied at Juilliard.  “I didn’t speak English at all.  I had to learn what people were doing and people were different because they grew up in a different economy system than I did” Vinca explained.  She once again observed people in different economic standings and enhanced her theory of Money Code.  Seeing as people were in different economic systems than what she was used to, Vinca changed her focus to that of business.

• How to use the Money Code and Character Code
• What the Money and the Character Code is
• How using these titles will change your business
• How to attract clients and understand them

She used these titles in order to get more clients and help them in their business. Vinca would go on to tell her clients things that they wouldn’t recognize about themselves. “Like on website, we have one person who just does website for character codes and it’s so cool because it changes everything of you who you want to attract.” Vinca said, “Client attraction becomes completely different, demographically and it’s so much easier.”

 

• tinyurl.com/takequiznow
• vincaheart.com
• twitter.com/vincaheart
• www.facebook.com/vincaheart‎
• www.linkedin.com/in/vinca‎
• www.youtube.com/user/vincaheart
• brandyandvinca.com/
• @vincaheart

• “Don’t try to become something but rather own how you grew up” @vincaheart
• “Reassure your clients why you are not having the sales, the clients and who they are.” @vincaheart

The post 033: Cracking Your Money Code with Vinca Heart appeared first on LifeStyle Academy.

Rick Mulready had plans when he came out of college; get a job, get rid of his debt and increase his savings along with making his own business.  “I was making really good money in what I was doing.  I left my full time job September 30th of last year.  So just about a year ago, I left to focus full time on my social media marketing consulting and the podcast. So, that plan though had been in place for about two years.  That was sort of my exit plan if you will” he said.

Rick stated that “I’m not one to something willy nilly, I do a lot of planning and I really think things there.  So, for me that was okay.  I had to get out of debt (as in significant debt), and needed to not only build up my business but I wanted to have a security new, I wanted to get some savings going so that’s really what I worked on for those two years.”

After those two years, he gained enough confidence to break away from his full time job and focus more on his social media consultation.

• Why to start a podcast and how to get big names onto your show
• How to use social media for your business successfully
• What mistakes happen with small businesses and social media
• The best ads to run on Facebook and specifically how to do them Effectively
• Different content channels social media can offer and different platforms to use
• How you avoid being overwhelmed by Social Media

Through his journey of knowing what he wanted to do but not really know how to make it true; Rick came to the epiphany of podcasting his knowledge. “When I left the job I didn’t even think about doing a podcast” he said as he laughed.  “The podcast was born from people who kept pushing me” Rick went on as he talked about how he didn’t like how his voice sounded so it didn’t even cross his mind.

His first thoughts of podcasting were when Ekaterina Walter was interviewed for her book, Think Like Zuck.  “At the time it was all obviously about Facebook, I was still focusing on Facebook at the time.  I started to think, ‘You know, it might be really cool to interview her and have it on audio (still not a podcast) and have that information on the site’” Rick sounded really excited as he said that.

 

Once he figured out how he was going to set up his podcast and how he was going to get the people, it was now to let people see his message and learn about the things that people were saying on his show.

His message was very simple; it was to help those small businesses succeed in social media and be just as successful as the larger companies.  “It allows you to connect with your audience that you can’t do through a blog.  It allows a voice, it allows your personality.  Here you have a lot different media so they’re allowed to see you so it’s a great platform,” Rick said enthusiastically.

• rickmulready.com
• www.entrepreneur.com/author/rick-mulready
• www.facebook.com/rmulready‎
• www.linkedin.com/in/rickmulready‎
• www.socialmediaexaminer.com/tag/rick-mulready
• www.youtube.com/user/IRockPaidTraffic
• Inside Social Media podcast 
• @rickmulready

• Know what your goal is, who your audience is, where they Hang out & how best to engage them. @RickMulready 
• I just listened to @RickMulready’s Lifestyle Interview – Insider Secrets to Social Media –must listen!

The post 032: Insider Social Media Strategies with @RickMulready appeared first on LifeStyle Academy.

Corey Poirier’s story starts at 19, when the small-town native launched his own publication as a way to combat the out-of-town media in his town. A year later, his career trajectory changed completely when he began working for Toshiba Canada and later, Konica Minolta. And that’s when he discovered his real passion. “I was working with customers one-on-one and spending a lot of time in sales and interviewing them and finding out how they ran the company, why they were looking for the equipment they were, and really just becoming more of a consultant,” Corey says. “I believe that’s where the interviewing took root.”

Now, Corey Poirier works as a speaker and consultant. He has interviewed successful business people in all industries and has identified three key traits that all high-achievers have in common: a desire to learn, an ability to focus entirely on the present and a passion for what they’re doing. The passion component of business is the most important determining factor in a person’s success and Corey emphasizes the importance of finding and acting on your passion. “Everybody’s passion is different and people find it in so many different ways that I don’t think there’s one way to do it,” Corey says. “But first, figure out what it was you would do for free if money wasn’t an issue; your passion probably lies somewhere in there.”

Most importantly, Corey advises, you have to be willing to step outside your comfort zone to find your passion. And never to fear failure. “High-achievers aren’t afraid to fail because they know that the failure is really necessary to get to success,” Corey says. “I haven’t come across any of them that haven’t failed.”

 

• How to effectively craft a speech for a given time limit
• How to develop your own voice as a speaker
• The simple secret to getting big-name people on your podcast/radio show/etc.
• The three critical traits that every high-achiever has
• How to identify and act on your passion
• The secrets to great customer service
• Why failure is a key stepping stone to success

Corey has conducted over 1,000 interviews with some of the highest achieving people in the world on his radio show Conversations with Passion and has presented in front of more than 50,000 people over the course of his career.

• www.conversationswithpassion.com
• www.coreypoirier.com
• www.facebook.com/ConversationsWithPassion
• @thatspeakerguy

• “Learners are leaders… People who take the time to self-develop and learn, they are the ones who become leaders.” @thatspeakerguy @krisgilbertson
• “Just doing what we know is right in some cases can be a competitive advantage.” @thatspeakerguy
• “When we feed our mind, what we feed our mind is so valuable.” @thatspeakerguy

The post 031: The Top 3 Mindset Beliefs of the High Achievers with Corey Poirier appeared first on LifeStyle Academy.